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Special placement
Special placement is a option that lets our members to show their stock information on 1st place of our search results.
How does it work
This is "pay-per-show" option. Each company that wants to use this option chooses the maximum price for 1 show.
If this price is the highest one among all competitive companies then company wins, and its stock information will show above all other search results.
The price that will pay winner is equal to price of its nearest competitor + 0.01 RUB (about 0.0003 usd). Companies that lose will be shown according to our range algorithm.
Example
There are 3 companies that use "special placement" in search results for "aaabbb" search request. Let's say: Company A, Company B, Company C.
Company A want pay up to 1.2 RUB for each show, Company B - 1.5 RUB, Company C - 0.8 RUB.
So the winner is Company B, its stock information will appear on 1st place, and the price of this show will be 1.21 RUB.
Bonus
Our members can spend 20% of their monthly fee for "special placement" without additional expenses.
It means that if company pays 5000 roubles per full month of membership it can spent 1000 roubles per special placement.
Additional information
- Mimimal show price is 0.1 RUB (about 0.003 usd).
- Company can limit its monthly "special placement" spending. In particular it can limit its spending to amount of 20% bonus (see above).
- Company can choose different maximum prices for different brands that it has in stock. For example, one can use special placement only for "Texas Instruments" items.
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